Saturday, May 26th, 2007
Some like it, some hate it, but you can find the Ferrari name on just about everything these days. The exotic Italian automaker, as is commonly known, has been pursuing and escalating a merchandising campaign that has accelerated its way into just about every market segment imaginable. Now it may su......
Tags: angostura bitters, bartenders, carmaker, comments section, drunks, dry vermouth, extra dry, italian automaker, kimi, lemon ice, loyal customers, maranello, market segment, Martini, merchandising campaign, mixed drink, scuderia, serious trouble, to the best of our knowledge, tumbler
Posted in Etc., ferrari | No Comments »
Monday, April 18th, 2005
Some seriously bright college entrepreneurs came up with the brilliant idea of NightRiders, a company that drives drunk people home in their own cars. The NightRider drives a small, motorized bike that can fold up and fit in a car trunk. To us the idea of a stranger driving us home when we're intoxi......
Tags: boulder colorado, brilliant idea, car trunk, cars, college entrepreneurs, drunks, motorized bike, nightrider, perfect sense, safety hazard, sister company, stranger
Posted in Trends | No Comments »
