Posts Tagged ‘mvp title’
Behind the man finishing his follow through (he didn't keep his head down) is a glimpse of the new BMW 7-Series front end. Freed from the matte black paint on the mules and with the right bit of studio lighting, the car has the kind of bada** mien that we should expect from the top dog BMW. And we f......
EU calls for “health warnings” on car ads
Tuesday, June 10th, 2008
How much do marketing angles play into consumer choices? The European Union apparently thinks a lot. For instance, we've recently seen all tobacco sponsorships pulled from motorsports, such as the world's most popular, Formula 1. Now it seems that automobile advertisements will be the next form of m......
Next generation of in-car tech may be sponsored by advertisers
Tuesday, May 27th, 2008
Not surprisingly, young car buyers want their new cars filled with as much technology as possible. Specifically, navigation systems and in-car telematics like Ford's SYNC and General Motors' OnStar are highly desirable among 16-24 year-old car buyers. As it turns out, though, it is that same demogra......
Pioneer Suspension smooths out the sinkholes, supposedly
Wednesday, March 26th, 2008
The ads that get your lasting attention are the ones that make you respond. And we have no doubt that's exactly what you'd do if while cruising down the boulevard you happened upon what looked like an impact crater. When Pioneer Suspension wanted to show off the extraordinary smoothness of its ride,......
Tom Brady not driving a “damn” Cadillac
Tuesday, April 12th, 2005
Patriots quarterback Tom Brady is suing Cadillac for using him in their advertisements in The Boston Globe last year. He says that the right to use his likeness expired on January 1, 2004. Brady and Cadillac have a history of bad blood. When Brady received a free XLR five months after the game he&n......