Posts Tagged ‘touchy subject’
Most of us don't like to be yelled at while driving, but a company called IXs Rearch is betting that there must be some people out there who want a suitable replacement for the nagging spouse when they're in the car alone. The tech company has developed a high-tech teddy bear that can do everything ......
Ford’s Drive One campaign moving full speed ahead
Tuesday, April 15th, 2008
After spending a few days with Ford's main-marketing-man Jim Farley and his team, we can truly say that the excitement surrounding the company's new Drive One marketing strategy is palpable. They believe that the story they have to tell is rather compelling; the real struggle will be convincing car-......
Build a better iDrive, get $5m in venture capital
Tuesday, August 29th, 2006
From CNN Money's Business 2.0 Magazine, we've learned of a proposal that is anything but indecent. Business 2.0 asked several venture capitalists what projects they would like to fund. Knowing this can be a touchy subject, they were pleasantly surprised to get some of the VCs to divulge their pet pr......